photo-1498049860654-af1a5c566876.jpg
BTP

SBA KOREA

A Strategic Business Agency based in Seoul, Korea, that provides business development services for overseas clients. Our activities revolve around and intersect Tradeshows and the lifestyle industry, including fashion and textiles, connecting brands and manufacturers with distributors and retailers. And more...
***
OUR PROCESS
***
photo-1581291518633-83b4ebd1d83e.jpg
STRATEGIC PLANNING

Systematic process of defining a brand's long-term goals, determining the best approach to achieve them, and allocating resources effectively to ensure sustainable success. It bridges the gap between vision and execution by aligning priorities, anticipating challenges, and adapting to change.

photo-1598121210875-08d6cf351459.jpg
ANALYSIS OF BRAND'S ASSETS

Process of evaluating the tangible and intangible elements that contribute to a brand’s identity, equity, and competitive advantage. It helps identify strengths to leverage, weaknesses to address, and opportunities for growth.
photo-1569189830976-c86a2dfed895.jpg
PROACTIVE PROJECTION

Forward-thinking process of anticipating future trends, risks, and opportunities—and taking preemptive action to shape outcomes rather than reacting to them. It combines forecasting, scenario planning, and strategic agility to stay ahead in competitive markets
photo-1552581234-26160f608093.jpg
MANAGEMENT PROCEDURE

Structured system of documented steps, policies, and protocols designed to ensure consistent, efficient, and accountable execution of organizational tasks. It serves as a blueprint for decision-making, workflow coordination, and quality control across teams or projects
photo-1494253109108-2e30c049369b.jpg
BRAND IDENTITY CONTROL

Systematic process of maintaining consistency, authenticity, and integrity in how a brand presents itself across all touchpoints—ensuring every interaction aligns with its core values, visual language, and messaging. It safeguards against dilution, misrepresentation, or loss of consumer trust.

photo-1601924994987-69e26d50dc26.jpg
RETAIL DEVELOPMENT PROGRAM

Structured initiative designed to expand, optimize, and future-proof a brand’s physical and digital retail presence. It combines market analysis, operational planning, and customer experience design to drive sustainable growth, enhance profitability, and maintain competitive relevance.
photo-1432888622747-4eb9a8efeb07.jpg
PROMOTION PLANNING

Strategic roadmap to amplify brand visibility, drive sales, and engage target audiences through curated campaigns, collaborations, and tactical marketing efforts.stay ahead in competitive markets
photo-1495704907664-81f74a7efd9b.jpg
CONTRACT MANAGEMENT

Strategic system to create, negotiate, execute, and monitor agreements with suppliers, partners, and stakeholders—ensuring legal compliance, cost efficiency, and risk mitigation while safeguarding brand integrity.


*   We support   *
MIK_Intro.png
C-ZANN E




It’s expressed in our designs, which are based on sophisticated yet simple lines that transform with the movement of the wearer. It is the individual that brings meaning to the outfit. In essence, the final element of our design is always the person wearing it.


Défilé


SEOUL